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What CRM do roofing contractors use?

Most roofing contractors use either Jobber, ServiceTitan, or a trade-specific platform. A CRM handles your estimates, scheduling, and customer follow-up so you're not drowning in emails and callbacks. Here's what actually works for roofing.

Jobber and ServiceTitan dominate roofing

Jobber and ServiceTitan are the two platforms you'll hear about most. Jobber is simpler and cheaper. It handles estimates, job scheduling, invoicing, and basic payment processing. ServiceTitan is heavier — more automation, more reporting, higher cost. Both work fine for roofing because the core job is the same: estimate, schedule, complete, invoice, collect payment. Jobber appeals to single-crew or two-crew shops. ServiceTitan scales better for 10+ person operations. The real difference isn't the tool — it's your business size and how much time you want to spend on setup.

What roofing contractors actually need from a CRM

Roofing has specific pain points a CRM solves. You need to track leads from the initial call through the job close. You need to quote jobs (often with photos from a roof inspection). You need weather-dependent scheduling — a rainy day wipes out your day. You need payment collection because insurance claims take 30+ days. A good CRM lets you email or text a quote, track whether they opened it, and follow up automatically if they don't respond. Most platforms include mobile access so your crew can update job status from the roof. That saves you from calling them to ask if they're done.

CRMs cut time on admin work

A typical roofing crew spends 10-15 hours a week on phone calls, emails, and manual scheduling. A CRM doesn't eliminate that, but it cuts it in half. Automated follow-up reminders mean you don't forget a lead. Invoice automation means you're not typing out the same job details twice. Payment reminders mean you chase fewer slow-pay customers. For a five-person crew, that freed-up time is worth 5-8 hours of labor a week. At $50+ per hour, that's real money. More important: your office person can handle twice as many jobs without going crazy.

Mobile matters more in roofing

Unlike office-bound trades, your crew is on roofs all day. They need to check the schedule, mark jobs done, and snap photos without returning to the truck. Every platform worth using has a mobile app. The question is whether your crew will actually use it or if you'll end up doing data entry at night. Try the mobile experience before you buy. Log in on a phone. Upload a photo. Mark a job complete. If it takes more than 30 seconds, your crew won't do it, and you'll end up with bad data. That defeats the purpose.

Bottom line

Pick between Jobber (simpler, cheaper) or ServiceTitan (more features, pricier) unless you're a solo operation. The real win isn't the software — it's building a habit of using it so you actually know where jobs stand.

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