Is Lowkly cheaper than ServiceTitan?
Yes — Lowkly costs significantly less than ServiceTitan, but they're built for different scales. ServiceTitan starts around $300+/user/mo with mid-five-figure setup fees and is built for $5M+ home service operations. Lowkly is built for contractors at $200K-$5M with predictable, flat-rate pricing. The right answer depends on your size.
The price gap
ServiceTitan typically runs $300-$400+ per user per month plus a setup/onboarding fee that ranges from $5,000 to $30,000 depending on company size. For a 10-person operation, that's $3,000-$4,000/mo in subscription plus the upfront fee. Lowkly's flat-rate per-company plans typically come in well under what ServiceTitan charges for two seats, with no setup fee. The all-in difference in year one for a small contractor is often $30,000-$50,000.
What ServiceTitan does that Lowkly doesn't
ServiceTitan is genuinely a different category. It includes advanced features Lowkly doesn't focus on: complex commission structures, dispatch optimization for emergency service trades (HVAC, plumbing on-call), call center management, marketing analytics tied to phone call recording, and deep integrations with industry-specific tools. For a 25-person plumbing or HVAC operation running 24/7 emergency service, those features earn the price. For a 5-person concrete or landscaping crew, you'd never touch most of them.
What Lowkly does that ServiceTitan struggles with
Lowkly is built for contractors who want to be set up in an afternoon, not eight weeks. The UX is mobile-first because most contractors are. The pricing is predictable because seasonal hiring shouldn't change your software bill. The feature set is focused on the workflow that 80% of residential and light-commercial contractors actually run: lead, quote, job, invoice, payment. Less complexity, less time to value, less cost. The trade-off is that you don't get the deep dispatch and call-center features.
Who should pick which
Pick ServiceTitan if: you're $5M+ in revenue, you run 24/7 emergency service, you have a real call center, you need complex commission and dispatch logic, and the setup cost is small relative to your operation. Pick Lowkly if: you're $200K-$5M, you want the full contractor workflow without an enterprise implementation, you value flat predictable pricing, and your team works mostly from a phone in the field. There's no overlap, really — they're not competitors in the same segment, they just both call themselves CRMs.
Bottom line
Lowkly costs a fraction of ServiceTitan and ships a smaller, more focused feature set. The right choice depends on whether your business needs enterprise complexity or contractor simplicity.